Brand24

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Brand24 is a brand monitoring tool. It continuously collects mentions of chosen keywords across social media, news, blogs, forums and podcasts, and analyzes sentiment and volume.

Best for

Marketing and PR teams that need to track brand reputation, campaign results and competitor share of voice systematically.

Highlights

  • Covers many channels, with mentions gathered in one feed.
  • Classifies mentions as positive or negative and alerts on unusual spikes in volume.
  • Reports on volume, reach and sources.

Watch for

There is no free plan, only a trial. Coverage of some social platforms is incomplete because of API limits.

Category
Research & Data
Pricing
Paid
Tags
MonitoringBrand