Microsoft Clarity

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Microsoft Clarity is Microsoft’s free user behavior analytics tool. Heatmaps and session recordings show how visitors actually click, scroll and interact on a page.

Best for

Product, design and operations people who want to see where users get stuck on a page.

Highlights

  • Completely free, with no caps on traffic or recordings.
  • Flags unusual behavior such as rage clicks, dead clicks and excessive scrolling.
  • Links with Google Analytics so you can jump from a metric to the matching recordings.

Watch for

It is for qualitative observation and does not replace event and funnel analysis. Recordings involve user data, so disclose them in your privacy policy.

Category
Research & Data
Pricing
Free
Tags
HeatmapReplay