Similarweb

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Similarweb is a web traffic and market intelligence platform. It estimates any site’s visits, traffic sources, audience geography and competitors.

Best for

Product, marketing and investment people who need to size a market or study how competitors acquire users.

Highlights

  • Shows a site’s visit trend and the share of traffic from each channel.
  • Displays audience geography and similar sites.
  • A browser extension gives a quick traffic overview of the site you are visiting.

Watch for

The figures are estimates and can be well off for low-traffic sites. The free version shows limited history and metrics.

Category
Marketing
Pricing
Freemium
Tags
TrafficCompetitive